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August 20th, 2015 | by Web Master
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That’s what the Latin American & Caribbean Tyre Expo is all about.

By Bob Ulrich

Latin Expo Group CEO Gus Lima and Show Organizer Linda Bassitt led a parade onto the trade show floor, where 210 exhibitors waited to talk with attendees.

Latin Expo Group CEO Gus Lima and Show Organizer Linda Bassitt led a parade onto the trade show floor, where 210 exhibitors waited to talk with attendees.

Panama’s importance to global commerce cannot be over-started. It is a free-trade zone to Central and South America, with billions of dollars of products traveling through the Panama Canal every year.

That is why Gus Lima calls his Latin American & Caribbean Tyre Expo in Panama a “show and sell” event for suppliers and distributors.

Lima, CEO of Latin Expo Group LLC, says the sixth annual exposition lived up to his expectations. The show featured 210 exhibitors from around the world; Chinese tire companies dominated the two floors of booth space.

“This show’s purpose is to bring together manufacturers and distributors from all over the world into the backyard of the Latin American market, “says Lima”. “They can meet many tire dealers in Panama who, due to tightening U.S. travel regulations, are not able to get a visa to go to the United States to visit the shows. And Panama has been a business hub for Latin America for the last 40 or 50 years.

The Jinyu brand is now part of the Sailun Jinyu Group Co. Ltd.

The Jinyu brand is now part of the Sailun Jinyu Group Co. Ltd.

Double Coin Holding LLC and its American subsidiary, Chinese Manufacturers Alliance LLC (CMA), shared a booth with Miami, Fla.- based Lucy’s Tyre Inc.

“We recognize that the Latin American & Caribbean Tyre Expo brings an increasing number of global manufacurers and suppliers to this region each year”, says Aaron Murphy, CMA’s vice president. “The Expo affords us and our partners, Lucy’s Tire, an opportunity to maintain and develop our strategic relationships within the Latin American and Caribbean markets”.

Attendance alone does not ensure success, according to Lima.

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